Hey there! My name is Savina Fichuk and my goal is to help millennial women bring simplicity and self-love to the world of beauty.

 Since I was a young girl I have been in awe of the world around me. Dancing was one of favorite things to do, when I was performing I was confident and could be anyone I wanted. I loved to dress up, wear makeup and be apart of the show. Once I was older dancing began to have more expectations, I began to feel overwhelmed to be someone I wasn’t. Slowly the industry picked me apart and I masked so many things about myself. After changing so much, I realized I had forgotten who I was and what really mattered to me. I had devoted so much time to having this toxic view of myself that I knew I needed to take a step back. Luckily after facing rejection time after time I realized there is more I loved than just performing. What I loved was beyond the stage, it was in the awe I saw as a child behind the scenes. The beauty in makeup, self care and the confidence that feeling great about yourself gives you. That’s when I realized that I wanted other women to feel that confidence and love themselves without feeling overwhelmed to be someone they are not. I now dedicate my time to making sure women make time for themselves, feel confident with cosmetics and learn simple habits they can make apart of their daily routine, so they can thrive in their own skin. We aren’t meant to mask who we are, we’re re meant to enhance our natural features. There is a beauty in confidence that comes from self love and I want to share that.  

Please be sure to follow me on my Instagram @savvybeautybabe where I all about my tips and beauty finds! 

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